The Met Gala is a huge spectacle that causes a sensation every year. The focus of the event is not least the attending celebrities with their extravagant outfits. In addition to fancy gowns, noble suits, eye-catching hats and sinfully expensive bags, the eyes of the observers wander with preference to the watches that accompany the stars on their wrists on the red carpet. In terms of timepieces, it was Roger Federer in particular who was the talk of the town this year.
Roger Federer and the Rolex: A real highlight of the Met Gala
The former tennis pro from Switzerland not "only" attended the Met Gala 2023 as a close friend of fashion icon Anna Wintours, but also acted as host of the tradition-steeped charity event. No wonder, then, that many eyes were on him that evening. Federer opted for a thoroughly elegant look when it came to his outfit: he appeared on the scene in a classic black tuxedo with bow tie and sunglasses, which would hardly have made headlines had it not been for a very special accessory by his side.
Federer wore a Rolex Perpetual 1908, triggering pure enthusiasm among pretty much every watch fan. That's because this luxury watch is a brand new model from the renowned Swiss watch brand. So new, in fact, that Federer was the first man to present it to the public on his wrist. The white gold watch with a black dial perfectly completed the tennis legend's outfit and underlined its timelessly elegant character.
Rolex Perpetual 1908: Stylish dress watch in design-strong versions
Those who are not familiar with the watch world may wonder what is so special about Federer's appearance with the Rolex Perpetual 1908. Well, it's easy to explain: After years of waiting, the Perpetual 1908 is the first new watch Rolex has launched. The last time the watch brand released a completely new watch was in 2012. Connoisseurs of the scene, collectors and Rolex fans have thus waited a long time to finally see a new Rolex model. Accordingly, the joy was great when the watch giant announced the Perpetual 1908 at this year's Watches & Wonders and Federer now publicly detailed the eagerly awaited watch.
The Perpetual 1908 is a fine dress watch that pays homage to the patenting of the Rolex brand name in 1908. It also includes some design elements that link it to the first Rolex with a Perpetual engine, which appeared in 1931. Thus, although the Perpetual 1908 is brand new, it is already firmly embedded in Rolex's unprecedented corporate history.
The wristwatch, whose debut at the Met Gala was more than successful, is manufactured in various attractive versions. Federer opted for the white gold model with a "deep black" dial. In addition, the Perpetual 1908 is available in chic yellow gold and optionally with a light dial in the color "deep white".
Perpetual 1908 as a perfect addition to the Rolex assortment
That the demand for the Rolex Perpetual 1908 is already huge is no surprise. After the coveted Rolex Cellini was taken out of the range, there was a gap in the brand's product portfolio, so to speak. With the new Perpetual, an elegant, traditional dress watch is now making its debut and appealing to a wide variety of customers who want a quality watch with a decidedly elegant look.