About us

HORANDO – your online retailer for luxury watches

Buying a watch should be an experience – at HORANDO we work around the clock to make sure it is one.

Since 2013 we have made it our task to make buying watches online as pleasant as possible for you, our customers. Over the years we have added many well-known brands to our range, so that you can now choose from more than 3,500 watches from the latest collections. Not least thanks to close relationships with our international premium partners, HORANDO has become part of an exclusive world. With our many years of experience in the watch industry, you have a reliable and secure partner in HORANDO whenever watches are concerned.

Our team

STEFAN SEBÖK

MANAGING DIRECTOR & CO-FOUNDER

STEFAN SEBÖK

Stefan Sebök, co-founder and managing director of HORANDO, looks after purchasing and sales for brands including Patek Philippe, Rolex and Vacheron Constantin. The company's lean structures make for efficiency and short decision paths, which means customers always have a direct contact.

CHRISTOPHER FISCHER

MANAGING DIRECTOR & CO-FOUNDER

CHRISTOPHER FISCHER

Christopher Fischer, co-founder and managing director of HORANDO, looks after purchasing and sales for brands including Omega, IWC and Cartier. Thanks to the partner network the two founders have built up since 2013, even highly limited models can be sourced and offered.

GABOR KEMERI

LOGISTICS & REPAIRS

GABOR KEMERI

Gabor Kemeri, on board since 2022, takes care of everything to do with logistics and makes sure your watch is packed safely and reaches you as quickly as possible. Gabor is also there to help whenever your watch has a problem.

Contact:

kemeri@horando.de

+49 (0) 951 / 99 33 010

AXEL HENSON

SALES & SUPPORT

AXEL HENSON

Axel Henson, on board since 2024, is your contact for everything watch-related. If you have questions about the current range or about a watch you could not find, Axel will help you and find the right answer.

Contact:

henson@horando.de

+49 (0) 951 / 99 33 010

What we stand for

Top service

Exclusivity

Brand variety

Trust

Transparency

Whether buying or selling – we look forward to supporting you with our expertise.

Whether you buy your new watch from us or would like to sell your existing timepiece to us, we are there for you and your concerns around the clock and are happy to advise you. Founded as a start-up, we look back on rapid growth and continuous development, and are recognised worldwide as an established luxury watch retailer. It is not only the exclusive range but also our pronounced service ethos that has made HORANDO unique over time.

Our advisory board

THOMAS ZECHNER

THOMAS ZECHNER

Thomas Zechner is managing director of BraWo Capital Group, which invests as an investor in high-growth companies across a wide range of industries and is lead investor in HORANDO. With his experience in investment management, Thomas is an active sparring partner for the management team.

DR. SILVIO DÖRING

DR. SILVIO DÖRING

Dr Silvio Döring is managing partner of quattron holding. Dr Döring is an admitted lawyer and has many years of experience in mergers & acquisitions, post-merger integration and corporate finance, among other fields. Silvio was the first investor in HORANDO in 2017.

JAKOB SCHREYER

JAKOB SCHREYER

Jakob Schreyer was co-founder and chief strategy officer of orderbird AG, Berlin. As a founder of orderbird AG, Jakob looks back on years of experience in company management, corporate finance and venture capital and has a top network in the international start-up and finance scene. Orderbird was sold in 2022 for around EUR 140 million.