TAG Heuer Formula 1

The Formula 1 is the sportiest line from TAG Heuer and the entry into the brand. Robust steel cases, rotating bezels, bold colour accents and its link to motorsport define its character. At HORANDO you will find Formula 1 models with quartz movement, as quartz chronographs and as automatic chronographs. Every watch is new and unworn, comes with box, papers and manufacturer's warranty and is shipped fully insured. The delivery time is shown on every watch.

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TAG Heuer Formula 1 prices at a glance

As of November 2026. Prices in euros.

Model line from Median to Models
Quarz Chronograph€1,810€1,999€2,42511
Automatik Chronograph€3,460€3,915€4,4009
TAG Heuer Formula 1 total€1,785€2,270€4,40023

The figures come from our own range and are recalculated every month.

History of the Formula 1

The Formula 1 appeared in 1986 as the first collection after the TAG Group acquired Heuer. The first models had composite cases and bright colours and made Swiss watches accessible to a young audience. Steel cases, chronographs and the close link to Formula 1 as its namesake followed later.

Quartz, quartz chronograph and automatic

Most Formula 1 models measure 41 to 44 mm, are water-resistant to 200 metres and have a rotating bezel with tachymeter or minute scale. The Formula 1 Quartz Chronograph is battery-powered and particularly light on the wrist. Automatic chronographs with Calibre 16 and three-hand models with Calibre 5 complete the line for those who want a mechanical movement.

Special editions from motorsport

For many years TAG Heuer was a partner of Red Bull Racing, which led to Formula 1 editions in the team colours blue, red and yellow. You will find these models under TAG Heuer Red Bull. Other special models draw on circuits, drivers and colours from Heuer's motorsport history.

Formula 1, Aquaracer or Carrera

The Formula 1 is the sporty and uncomplicated watch for every day. The TAG Heuer Aquaracer is the diver's watch with 300 metres of water resistance, the TAG Heuer Carrera the classic chronograph with in-house movements. If you are looking for a robust, eye-catching watch with a motorsport connection, the Formula 1 is a good choice.

Buy a TAG Heuer Formula 1 at HORANDO

Every Formula 1 at HORANDO is new and unworn and comes with box, papers and manufacturer's warranty. Before shipping we check every watch once more and compare the reference and serial number, and shipping is fully insured. The delivery time is shown on every watch, and after payment you can collect your watch from our showroom in Bamberg if you wish. Instalment payments are available via PayPal up to €5,000 and via Klarna up to €10,000.

TAG Heuer Formula 1 Tick Talk Video – Sporty precision inspired by the premier class

Frequently asked questions about TAG Heuer Formula 1

How much does a TAG Heuer Formula 1 cost?

The current price range can be found in the price overview on this page.

What is the TAG Heuer Formula 1?

The Formula 1 was released in 1986 and was the first watch to be called TAG Heuer instead of Heuer. The line has a sporty design and is closely linked to motorsport.

What is the Formula 1 Solargraph?

The Formula 1 Solargraph was introduced in 2025 and measures 38 millimeters. Your solar quartz movement TH50-00 charges with sunlight or artificial light. It is waterproof up to 100 meters.

Are the TAG Heuer Formula 1 watches at HORANDO new and original?

Yes. Every new watch from HORANDO is new and unworn and comes with box, papers and the full manufacturer's warranty. Before shipping, we look at each watch again and compare the reference and serial number.

How quickly can a TAG Heuer Formula 1 be delivered?

Most models will be with you within three to seven days. The exact delivery time is stated for every watch. Models that are available immediately will be with you within one to three days. Shipping is insured and free within Germany.

Can I pay for a TAG Heuer Formula 1 watch in installments?

Yes. Payment in installments of up to 5,000 euros is possible via PayPal, and up to 10,000 euros via Klarna. For higher amounts we would be happy to advise you personally. Purchasing on account is not possible.

Why buy a TAG Heuer Formula 1 watch from HORANDO?

HORANDO has been operating as an independent online retailer for luxury watches since 2013 and is certified by Trusted Shops. Every new watch is new and unworn, comes with the full manufacturer's warranty and is shipped insured. You have 14 days to return the item; we will cover the return shipping costs. If you have any questions about the model, size or delivery time, we will advise you personally.