Bulgari

Bulgari watches

Bulgari combines Italian design with Swiss watchmaking. Founded in Rome in 1884, the jewellery house now makes its watches in its own manufactures in Switzerland and has created an unmistakable design language with lines such as the Bvlgari Bvlgari, the Octo and the Serpenti. At HORANDO you will find Bulgari watches new and unworn with the full manufacturer's warranty. If your desired reference is not listed, we will be happy to find it for you via the Watchfinder.

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Bulgari prices at a glance

As of November 2026. Prices in euros.

  • from €7,870
  • Median €7,870
  • to €7,870
  • Models 1

The figures come from our own range and are recalculated every month.

From Roman jeweller to Swiss watch manufacture

Sotirio Bulgari opened his first shop in Rome in 1884, which grew into one of the best-known jewellery houses in the world. Watches have been an integral part of it for decades: the first Serpenti watches, whose strap wraps around the wrist like a snake, appeared in the 1940s, and in 1977 the Bvlgari Bvlgari became the first watch to turn the house's own logo into a design element. Bulgari has been part of the LVMH group since 2011. The watches are made in the company's own workshops in Switzerland, where the house produces movements, cases and dials itself.

The Bvlgari Bvlgari

The Bvlgari Bvlgari is the classic among Bulgari watches. Its hallmark is the double engraved logo on the wide bezel, inspired by the inscriptions on ancient Roman coins. The round shape, the clearly designed dial and the cases in gold or steel make it a watch that has barely changed over the decades and looks timeless precisely for that reason. The ladies' models with a 26 mm case are fitted with an easy-care quartz movement and worn on a leather strap.

Octo and Serpenti

The Octo represents the sporty and technical side of the collection. Its case combines an octagon with a round bezel, and with the Octo Finissimo Bulgari has set several records for particularly thin watches. The Serpenti is the house's jewellery watch, whose coiled strap takes up the shape of a snake and is worn like a bangle.

Buy new Bulgari watches at HORANDO

All new Bulgari watches at HORANDO are new and unworn and come with original box, papers and the full manufacturer's warranty. We source them through our network of authorised dealers and brand partners, with whom we have been working since 2013. The delivery time is shown on every watch, and models in stock are shipped within a few working days. Shipping is insured and free of charge within Germany, you can pay by credit card, PayPal, Klarna or bank transfer, and in instalments via PayPal or Klarna. If you are looking for a specific reference that is not listed here, use our Watchfinder.

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Frequently asked questions about Bulgari

How much does a Bulgari watch cost?

The current price range of Bulgari watches at HORANDO can be found in the price overview on this page.

What does the double logo on the Bvlgari Bvlgari stand for?

The logo engraved twice on the bezel is inspired by the inscriptions on ancient Roman coins. It recalls the Roman origins of the house and has been the hallmark of the Bvlgari Bvlgari since 1977.

Where are Bulgari watches made?

Bulgari is a Roman jewellery house, but its watches are made in Switzerland. There the house produces movements, cases and dials in its own workshops.

Are the Bulgari watches at HORANDO new and original?

Yes. Every new watch at HORANDO is new and unworn and is delivered with box, papers and the full manufacturer's warranty. Before shipping, we inspect each watch once more and check the reference and serial number.

Can I pay for a Bulgari watch in instalments?

Yes. Payment in instalments of up to 5,000 euros is possible via PayPal, and up to 10,000 euros via Klarna. For higher amounts we will be happy to advise you personally. Purchase on account is not possible.

Why buy a Bulgari watch at HORANDO?

HORANDO has been active as an independent online retailer of luxury watches since 2013 and is Trusted Shops certified. Every new watch is new and unworn, comes with the full manufacturer's warranty and is shipped insured. You have a 14-day right of return, and for delivery addresses in Germany we cover the cost of the return shipment. If you have questions about model, size or delivery time, we will be happy to advise you personally.