Maurice Lacroix aikon

The "Aikon" line

Maurice Lacroix's "Aikon" line has been around since 2016, a relatively new line of watches. It is stylistically based on the "Calypso" series and is one of Maurice Lacroix's most successful collections produced between 1990 and 2003. The collection is characterized by the round case and a striking bezel. This is held in place by six arms. This is a designer feature that creates a contrast. The arms symbolize robustness and strength, but also a kind of embrace as a sign of care or affection. The case and bracelet of the Aikon show clear yet impressive lines.

The young Swiss brand Maurice Lacroix

The Maurice Lacroix brand is a relatively young brand from Switzerland and it has a message. This message is simple, yet very powerful and convincing: Here, watchmaking craftsmanship is combined with unique and, above all, striking designs. That is the statement of the Maurice Lacroix brand. The watches radiate this philosophy - in all collections. In addition to the Aikon collection, there are also the Masterpiece, Pontos, Fiaba, Les Classiques and Eliros collections, which delight customers. The Maurice Lacroix brand stands above all for precision, elegance, reliability and, above all, distinctiveness.