Rolex Platinum

Rolex platinum watches are as robust and reliable as they are beautiful. Thanks to the proprietary alloy of 950 platinum combined with ruthenium, Rolex watches are particularly resistant to corrosion and discoloration. This makes them ideal for people who spend a lot of time near water or exposed to the elements, and perfect for anyone looking for a piece of jewelry that will last a lifetime. Whether worn as an everyday watch or kept for special occasions, Rolex platinum watches are an unparalleled statement of style. The design and craftsmanship of each model is impeccable, combining modern style with traditional elements. The Swiss company is known for its attention to detail, from the selection of materials and components to the intricate finishing touches. All Rolex platinum watches are assembled with the utmost care and undergo rigorous quality control to ensure their outstanding quality.

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Rolex Platinum prices at a glance

As of November 2026. Prices in euros. In addition, 7 references whose price is quoted on request.

  • from €109,000
  • Median €125,950
  • to €134,900
  • Models 4

The figures come from our own range and are recalculated every month.

The pinnacle of the Rolex range

Platinum is the rarest and heaviest material Rolex works with. The brand uses an alloy of 950 parts platinum, complemented by ruthenium, which is particularly resistant to corrosion and discolouration. Only a handful of models are made in platinum at all, above all the Day-Date and the Daytona.

The ice-blue dial as a hallmark

Rolex reserves the ice-blue dial colour exclusively for platinum models. Anyone who sees a Day-Date or Daytona with this dial knows at once which material is inside the case. The weight does the rest: Platinum is noticeably heavier than gold.

Rolex platinum at HORANDO

In this overview you will find the platinum models currently available. As production numbers are low, our stock changes continuously – please get in touch if you are looking for a specific reference.

Rolex Tick Talk Video - History, milestones and iconic models

From the watch magazine

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